Legal
Privacy Policy
Last updated: 15 April 2025 | Effective: 15 April 2025
1. Introduction
Senova ("we", "us", "our") is committed to protecting the personal data of individuals who interact with our programmes, website, and communications. This Privacy Policy explains how we collect, use, retain, and protect personal data in connection with our reading programmes and educational workshops for adults.
This policy is prepared in accordance with Singapore's Personal Data Protection Act 2012 (PDPA). If you have questions about how we handle your data, please contact us at [email protected].
2. Data We Collect
2.1 Information you provide directly
- Full name
- Email address
- Phone number (if provided)
- Programme enquiry details and message content
- Enrolment information (age range, programme preference)
2.2 Data collected automatically
- Website usage data via cookies (see Section 5 and our Cookie Policy)
- Device type, browser type, and IP address (via analytics services)
- Pages visited and session duration
2.3 Legal basis for processing
We process personal data on the basis of: (a) your consent when you submit an enquiry form or accept optional cookies; (b) the performance of a contract when you enrol in a programme; (c) our legitimate interest in operating and improving our educational services.
3. How We Use Your Data
- To respond to programme enquiries
- To administer programme enrolments and cohort scheduling
- To send programme-related communications (reading materials, schedules, cohort newsletters)
- To improve our website and understand how participants find us
- To comply with applicable legal and regulatory obligations
We do not use personal data for direct marketing without explicit consent. We do not sell, rent, or trade personal data with third parties for commercial purposes.
3.1 Data retention
Enquiry data is retained for 12 months. Enrolment and programme participation records are retained for 3 years following the final session attended. Anonymised feedback data may be retained indefinitely for programme improvement purposes.
4. Data Protection Measures
- Data is stored on password-protected, access-controlled systems
- Email communications are transmitted via TLS encryption where supported
- Access to personal data is restricted to staff with a legitimate operational need
- In the event of a data breach affecting your rights and freedoms, we will notify affected individuals and the Personal Data Protection Commission (PDPC) in accordance with PDPA obligations
5. Cookies
Our website uses cookies to support basic site functionality and, where you have consented, to collect anonymised analytics data. We do not use cookies to track individuals across other websites or to serve personalised advertising.
Full details of the cookies we use and how to manage your preferences are in our Cookie Policy.
6. Your Rights Under the PDPA
As an individual whose data we hold, you have the right to:
- Request access to the personal data we hold about you
- Request correction of inaccurate or incomplete personal data
- Withdraw consent to processing where consent is the legal basis
- Request that we cease using your data for marketing purposes
- Lodge a complaint with the Personal Data Protection Commission (PDPC) at www.pdpc.gov.sg
To exercise any of these rights, contact us at [email protected]. We will respond within 10 business days.
7. Third-Party Links
Our website may contain links to external resources, including CPF Board publications and government information portals. We are not responsible for the privacy practices of those third-party sites. We recommend reviewing their privacy policies directly.
8. Minimum Age
Senova programmes are designed for adults aged 40 and above. We do not knowingly collect personal data from individuals under the age of 18. If we become aware that data from a minor has been submitted, we will delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Where changes are material, we will post a notice on our website. The date at the top of this page reflects the most recent revision. Continued use of the site following an update constitutes acceptance of the revised policy.
10. Contact
Data Controller: Senova
1 Wallich Street, #14-01, Guoco Tower, Singapore 078881
Email: [email protected]
Phone: +65 6314 8907